The AI tool “Oxolo” helps users create professional-looking product videos for their e-commerce stores, websites, or social media pages. All that is needed to get started is to copy and paste the product’s URL into the tool, and it will generate a video script, along with the right actor, voice-over, music, and imagery.
The video production is typically completed within a few minutes, without requiring any expensive equipment or editing skills. Users have the option to make desired changes to the video generated, using Oxolo’s user-friendly studio editor.
Once completed, the videos can be downloaded and shared on relevant platforms to increase traffic, engagement, and sales. According to the makers of Oxolo, featuring videos on e-commerce websites can result in 40% more organic search traffic and 80% more engagement, while companies using marketing videos grow 50% faster in revenue than those without videos.Oxolo claims to have a better marketing ROI for e-commerce businesses compared to other solutions in the market.
It also offers a beta version that gives users discounts on their first purchase. The tool provides a blog section, where users can read up on tips to succeed in their e-commerce business.
The makers of Oxolo claim that their tool requires no actors or film sets, and the videos created through AI-generated scripts are engaging with a “human face.”